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Be Successful News

Issue No. 320 - November 29, 2005.
Publisher & Editor: Kevin Sinclair, CPA.
Email subscription details at the bottom of the page.

The Complete Site Build It! Reference Center...
This Link Directory May Change Your Business - Click here for details


What's In This Issue

1.      Article – Make Money Online with RSS Data Transfer

2.      Premier Classified Ads

3.      Article – Do You Want To Increase Your Google Adsense Revenue?

4.      Article – Cop Some 'Tude! Gratitude, That Is…

5.      2 Bucks Classified Ads

6.      Subscription Management/Publisher's Notices


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Article – Make Money Online with RSS Data Transfer

By Kevin Sinclair

RSS stands for Really Simple Syndication or Rich Site

Summary. It also has been referred to as a "pull" technology rather than a "push" technology. And, in fact, this feature is what makes RSS so popular in terms of today's Internet usage.

It's probably hard to argue that anyone who uses the Internet today hasn't heard of spam. If they have an email inbox it is probably full of it.

Spam, for the uninitiated, is the receipt of unwanted emails from people whom you did not request to receive information. Spam represents the "push" technology. That is, people "push" their email message at your inbox, whether you have asked to receive the email or not.

And that aspect of "push" technology is what many have come to believe is the death of email. It's arguable that email will still be around for quite a long time, even though there are still people who continue the illegal spam process. In fact, companies are making millions now just providing everyday users as well as huge corporations, solutions claiming to solve their spam problem.

RSS, on the other hand, can be said to be the exact opposite of the email "push" technology. Because you cannot "push" your message to subscribers. In fact, the only way that people can subscribe to an RSS feed is to do so voluntarily. And, at the same time, they can unsubscribe whenever they want.

That's why it's called a "pull" technology. Because subscribers "pull" information into their readers and, if the content isn't what they expect, they can unsubscribe whenever they'd like. So, unlike the email "push" technology, there is no one using RSS that is experiencing an inbox full of spam. All they have to do is to unsubscribe and they will never receive another message from the person who provided the feed.

RSS has become a popular way to make money on line too. And that is due in part to the popularity of the RSS "pull" technology. Here's one way of monetizing a website using RSS feeds.

Imagine setting up a static one page web site - a minisite if you will. Now, add either Google Adsense code or the new Yahoo version of the Google Adsense style ads that, when clicked by a visitor - you earn cash.

This gives you a nice starting point and, if you optimize your web page properly, there is a good chance you will get a high ranking in the search engines. And, the more people who see your page, the more likelihood they will click on one of the links on your web page and you'll earn revenue from the click.

But RSS provides an even greater potential. Because by adding an RSS feed to that same web page, you turn a static web page that only contains the information you placed on it, into a dynamic ever changing web page that others will likely come back more than once to read.

After all, once someone has read a one page web site, what incentive is there for them to come back? Plenty, if you use RSS feeds on your web page. It is possible to add 5, 10 or 15 feeds on your once static web page and now, you've got a page that automatically updates itself and provides something that people will want to come back to read time and time again.

You can easily convert any web page into a dynamic web page using free RSS creator software. One of the most popular free versions is called Carp and you can download it at this web link: http://www.geckotribe.com/rss/carp/.

Once you've set this program up on your website and added the proper code to your website, then you will need to collect RSS feeds that relate to the topic of your web page.

Let's say that the topic of your web page is flower gardens. You could go to Google News and get their RSS feed code, place it into the appropriate position in your Carp coding you put on your web page and then adjust the code as follows: http://news.google.com/news?hl=en&q=flower+gardens&ie=UTF-8&output=rss

You can also get a similar feed from Topix.net and you'd adjust the code like this: http://rss.topix.net/search/?q=flower+gardens&xml=1

Now, once you have uploaded your web page, your site will automatically pull in fresh information from Google and Topix about flower gardens. Simply follow this illustration for any web page you'd like to monetize and watch your search engine ranking soar and also your bank account!


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Article – Do You Want To Increase Your Google Adsense Revenue?

By Scott Patterson

How much revenue do you generate from Google Adsense?

Recently there has been a lot of discussion about people who earn over $10,000 a month just from Adsense. Furthermore, there are rumors of a few individuals who earn over $1 million a year just from using the power of Google advertisements.

So what is Google Adsense and how can you use this program to earn a six-figure income?

About two years ago, Google created this program to help websites to monetize their web-traffic.

Here’s how it works:

Webmasters obtain a special code from Google which then displays targeted ads on their website. Whenever a visitor clicks on one of these ads, the webmaster earns a commission. Unlike other online businesses, there is no selling involved. All you need to do is get people to click on the ads.

Although this is an excellent way to generate an income, many websites are not effectively maximizing their Adsense potential. As a result, they are leaving a lot of cash on the table.

The question is how can you increase your Adsense revenue without increasing the number of web visitors?

The key to earning an income with Google Adsense is to have your ads match the rest of the site, making them look like part of your content. Your focus is to avoid having the Adsense blocks look like blatant advertisements.

The following are six ways that you can do this and increase your revenue at the same time:

1) Find the right place - Most website visitors read content that is in the middle of a webpage. As a result, the best place to put your Adsense block is in the top part of the page, at the beginning of your web content. You want to weave the Google Ads into your web content to give the appearance that they are extra links which expand on the information of the page.

2) Use the Large Rectangle (with Google Adsense, you have the option of picking different ad formats. Most of the time people opt to use the Leaderboard (728x90) or Wide Skyscraper (160x600) style ads. Unfortunately, this is the wrong choice, because both look like blatant advertisements. Instead smart webmasters have found that using the Large Rectangle (336x280) yields the best amount of click-thrus.

3) Ditch the border (many people experience a sharp increase in Adsense revenue when they changing their border. What they change is very simple - they get rid of the border on their Adsense blocks. This is another way to make the advertisements look like useful web content.

4) Adapt the font - Whenever you write content, it should be the same font size and style as your Google Adsense block. This will help make it appear that the advertisements are a natural part of your website.

5) Match the colors (in addition to changing the fonts, you also should match the colors of your website). For instance, if your content is written in black, and your hyperlinks are blue, then the Adsense blocks should also be the same color. Again, this helps the advertisements appear to be normal web content.

6) Don’t have too many distractions - On a webpage, it is important to give web visitor a limited number of options. By having too many links and graphics, the web visitor might go to a section that doesn’t help increase your profits. While it is important to inform and entertain your web visitor, it is also vital that you monetize your site. So if the main focus of your site is to earn an income through Google Adsense, then get rid of all non-essential links and graphics.

By taking the time to implement these six simple steps, you’ll see a dramatic increase in the click-thru ratio of your ads. If added to all of the content of your site, your Adsense income will skyrocket!

------------------------------------------------------------------------
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Article – Cop Some 'Tude! Gratitude, That Is…

By Barbara Bellissimo

I'm talking about gratitude, not attitude! Do you express your gratitude enough? I know I don't. And I don't mean whether you write your thank-you notes on time. Do you take some time every day to feel fully grateful for what you receive? Think of it as writing a thank-you note to the universe (or God, or your higher power) for looking out for you.

Thanksgiving obviously creates the perfect opportunity to cop some 'tude. It's easy to feel grateful at this time of year. So I'm not going to talk about family holiday traditions - you can get that out of any magazine in the supermarket checkout line.

I am going to encourage you to take a few minutes every day to be grateful. Being grateful sets the stage for receiving more of what you want. Being grateful also lets the universe know you are appreciative of what comes your way-even when you feel like you've worked really hard for it, and the universe didn't really help at all.

Sound a bit too esoteric for you? Let's bring it down to earth. Here are some of the 'tude-building activities that work for me.

1. My gratitude practice includes taking time each day to write down five things I'm grateful for that day. Some days I go over the limit; other days two of my items are "breathing out" and "breathing in". I learned this practice many years ago, when I read Simple Abundance (www.simpleabundance.com) by Sarah Ban Breathnach. This list takes 2 minutes each day.

2. Another gratitude reinforcement comes during my meditations. After manifesting using my virtual crystal ball, I take a minute to express gratitude to the universe for listening to me, and for whatever I may receive. These meditations take 5-10 minutes a day.

3. Finally, I just found out about a great little site, where you can light a candle in gratitude (or for whatever reason you wish). It's at www.gratefulness.org. The site walks you through the process, and you get a tiny window of your candle burning on your computer when you're done. You can shut the window if you want to, your candle burns for 48 hours whether you display it or not. Lighting a candle takes another 2 minutes of my day.

"But I've had a horrible day (week, year, whatever)! What do I possibly have to be grateful for?" Here are some of my gratitude journal entries from the last few months:
A great new client.
Mom's doing well.
Reading by the beach.
Early to bed.
Great workshop response.
My husband arrived safely.
Reconnecting with old friend.
Little tulips at the end of the road.
My heat works.
My daughter's sense of humor.

See, it's not that hard. As a recognized expert at copping an attitude, let me tell you that copping some gratitude is much, much easier.

Give it a try yourself. Go ahead, cop some 'tude!

------------------------------------------
Barbara Bellissimo is a women's life transformation coach, and author of the bestselling book, "Become Your Own Great and Powerful:  A Woman's Guide to Leading Your Real, Big Life." Visit http://www.seasonsofsuccess.com to get her no-cost special report -- "Turn On Your Power and Lead Your Self to Greatness" -- and her easy-to-use tools and ideas for leading the real, big life you want--right now!


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Subscription Management/Publisher Notices

Editor and Publisher: Kevin Sinclair
Be Successful! Personal and Business Success Resources
http://www.ksinclair.com/
mailto:kevin@ksinclair.com

Privacy Policy: Be Successful News and Kevin Sinclair only use your email address to send you issues of Be Successful News. We do not sell or release your private email address to anyone. If you wish to unsubscribe, please see the link at bottom of this message.

Disclaimer: Be Successful News is published by Kevin Sinclair, CPA. Copyright © 2004. The copyright in articles is owned by the article authors. This publication cannot be reproduced by any means whatsoever without the express permission of the publishers and contributing authors. Information and advertisements are presented and published in good faith. However, by using the information in articles or advertisements, the subscriber assumes all risk that information may be proven incorrect. Please conduct your own due diligence.

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Last revised: November 29, 2006
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